When you know how to write a job post with clarity and a friendly tone, the best freelancers and remote workers find you fast. They scan dozens of listings; they open the ones that speak clearly, inspire trust, and explain the project’s value. Because we know it’s important for you to find top talent and make good use of your time, here’s a step-by-step guide to publish and receive quality proposals in under 24 hours.
1) Define your project and its objectives
Start with the essentials: what you need and why you need it. Many people make the mistake of over-introducing their company up front; the ideal is to state what you want right away and then add those details. Keep it short, but be specific. “I need five SEO articles of 1,200 words for a fintech blog focused on lead generation” says much more than “I need marketing support.” The clearer you are, the better proposals you’ll receive.
Don’t skimp on deliverables. List quantities, formats, and acceptance criteria for the work. Example: “Delivery in Google Docs, with meta descriptions, internal links, and a style review.” That way the freelancer understands your quality standard from the start.
Wrap up this part with the business impact. “We’re looking to increase organic traffic by 20% in 90 days” gives direction. When you explain the “why,” you attract professionals who think in terms of outcomes, not just tasks.
2) Specify required skills and experience (very important)
This is a very important step: list every technical competency and concrete tool the freelancer needs to do the job you’re offering. No vagueness. If it’s design: “Figma, Illustrator, responsive.” If it’s development: “React, FastAPI, PostgreSQL, deployment on AWS”… it all depends on what you need.
Distinguish the must-haves from the nice-to-haves. For example: “Must-have: SEO writing and fintech experience. Nice-to-have: analytics and CRO basics.” This way you don’t shut out valuable talent that meets the critical requirements even if they lack a bonus skill.
Ask for specific evidence: “We’ll prioritize those with 2–3 similar projects who describe how they executed them.” You’ll get comparable, substantive proposals—not copy-paste.
Pro tip: if the project demands sector expertise (health, legal, finance), say it explicitly. Specialization raises quality.
3) Write an attractive, precise title (key to getting the click)
Your title is the key to whether someone opens your post or not—avoid generic wording. “I need a designer” says nothing; “WordPress Web Designer for B2B landing page (Figma ready)” does.
Use this formula: Role + tool/technology + deliverable + nuance. Example: “SEO Writer for 5 fintech articles (brief and keywords provided).”
Include the keyword naturally if it fits: “Write a job post for a React developer (SPA with login and payments).” It helps with SEO so people searching online can find your job post, and it’s also clear for the right person.
4) Be transparent
Put payment on the table: fixed price or hourly. “Fixed price US$600 for landing page redesign” or “US$20/hr for 40 hours over 2 weeks.” Transparency saves time for both sides.
Outline milestones and dates: “Kick-off on Tuesday, wireframes by Friday, prototype by day 10, final delivery in 3 weeks.” Milestones structure the work and make validation easier.
Do you have a range? Say so. Do you accept alternative scope proposals? That too. Make it clear how you’ll evaluate cost vs. value. This can help attract senior profiles who can justify a solid proposal—i.e., they don’t compete on price alone.
5) Introduce your company
Once you’ve written the essentials, go ahead and share a bit about your business—briefly state who you are and what your company does (industry). “We’re a B2B SaaS for SMEs in Latin America and we’re expanding” is simple and direct; then explain why this project matters to you: “The redesign will support the launch in Mexico and Colombia.” Showing real impact motivates.
Extra tip: If you’ve already worked with freelancers, mention it too: “We’ve completed 8 projects with freelancers (design, SEO, development).”
6) Give clear application instructions
Your job post should state exactly what you want applicants to include: relevant portfolio, a brief proposal, timeline, cost, and availability. If everyone sends the same items, comparing is easy—so you can list what to include as bullet points and quickly discard those who don’t follow directions.
Add a screening question to gauge judgment: “What stack would you use and why?” or “Share three priority keywords for an article on a given topic and justify them.”
Keep the process simple—within 24 hours you want agility, not bureaucracy. Four well-thought-out requirements beat a list of ten no one will read, so there’s no need for endless demands; think carefully about what you’ll request.
7) Use a motivating, human tone
Write as you would speak in a meeting: direct, respectful, and enthusiastic. “We’re looking for someone proactive who can propose improvements” invites proactive profiles.
Avoid extremes: neither overly stiff nor overly casual. Your post should sound human but also serious and results-oriented.
If there’s potential for ongoing work, say so: “Initial 1-month project with the option to continue long-term based on results.” That attracts people seeking lasting relationships.
8) Optimize for more visibility
Publish your project in the right category and add keywords your ideal candidate would search: role, tool, and deliverable (“Community Manager, content calendar, Reels, Meta Ads”).
Mind SEO without forcing it: write the keyword into the title, intro, and one or two subheadings, and repeat it a couple of times naturally in the body. No keyword stuffing.
Respond quickly to the first proposals (ideally within 2–4 hours). Say thanks, ask for one clarification, and if needed, schedule a quick call. Speed puts you first on their agenda and accelerates a 24-hour decision.
9) Close with a clear call to action
Don’t end cold. Finish with a direct CTA and a sense of urgency: “If you meet the profile, apply today. I’ll review proposals during the day and decide within 24 hours.”
Repeat the mutual benefit: quality, clear communication, and respect for deadlines. That’s what top talent values most.
Ask for a concrete next step: “Please include your availability to start this week.” That cuts down on back-and-forth messages.
Mini-template to copy and adapt
- Title: Role + tool + deliverable + nuance.
- Summary (4–6 lines): problem, business objective, deliverables.
- Skills: Must-haves / Nice-to-haves + concrete tools.
- Milestones & timeline: clear dates by phase.
- Budget: fixed or hourly (with range if applicable).
- About the company: 2–3 lines.
- Application: what to send + screening question.
- CTA: “Apply today, I’ll decide within 24 hours.”
Conclusion
As you can see, knowing how to write a job post is more than just saying what you need; it’s designing a clear process to attract the ideal professional without wasting time. Do this and you’ll start receiving proposals that truly deserve your attention.
Ready to put it into practice? Publish your project today on Soyfreelancer.com and start receiving qualified proposals within hours. Good luck!
